Which factors are considered when assessing destination competitiveness?

The assessment of destination competitiveness involves multiple factors that contribute to attracting tourists and enhancing their experience. Infrastructure plays a vital role as it encompasses the transportation systems, accommodations, and amenities available, which influence both access to the destination and the quality of the stay. Attractiveness relates to the natural beauty, attractions, and overall appeal of the destination, which can entice visitors. Service quality is crucial as it reflects the level of customer service provided, impacting tourists' satisfaction and likelihood to return. Finally, pricing is a significant consideration because it affects the affordability of the destination and its accessibility to a broader audience.

Considering these dimensions together provides a comprehensive view of a destination's competitive standing in the tourism market. Relying solely on limited factors such as just service quality and pricing would neglect other important aspects that contribute to a visitor's overall experience. Similarly, focusing exclusively on tourist arrival and departure rates or local culture and history does not account for the broad spectrum of elements that can influence a destination's competitiveness.